Superman's dad is dead ... again

I saw this story on CNN today (and am picking up my comics tonight, as I do every Wednesday night)- and this issue of Action Comics is already in my previously ordered list of titles. What's interesting is that I didn't know that DC Comics was going to revisit this story again. It's interesting because at work, several co-workers and friends call me "Superman" and this story is coming out just 2 months after my dad passed. Coincidence? Hmmm...

NEW YORK (AP) -- Superman's dad has died again.
DC Comics has killed off Clark Kent's Earth father with a heart attack. In Action Comics No. 870, out Wednesday, Superman can't hear his mom's cries for help in time to save Jonathan Kent.
The TV Jonathan -- played by John Schneider -- died long ago on CW's "Smallville."
In the original Superman tales of the 1940s, Clark Kent's parents died while he was still a teen. And in the 1978 "Superman" movie that starred Christopher Reeve, Jonathan Kent, played by Glenn Ford, also died of a heart attack.